How to Get Promoted in the UK Armed Forces: Army, Royal Navy, Royal Marines and RAF

Q: How do I get promoted in the British Army?

Demonstrate Army values such as courage and integrity. ACSIS helps soldiers prepare evidence, practise board interviews and align leadership to Army expectations.

Q: What does the Royal Navy look for in promotion candidates?

The Navy values competence, integrity and leadership. With experience as a Royal Navy Captain and time on boards, Sam Kinsey-Briggs helps sailors prepare effectively.

Q: How can Royal Marines prepare for promotion?

Royal Marines must show resilience, humility and discipline. ACSIS coaching builds resilience, sharpens judgement and prepares you for leadership roles.

Q: What do I need to focus on for RAF promotion?

The RAF promotes based on performance, expertise and leadership. ACSIS helps RAF personnel identify strengths, build confidence and align with service values.

Q: Can ACSIS review my reports or board feedback?

Yes. With your permission ACSIS can review past reports and board feedback to provide tailored coaching strategies for growth.

Q: Can I access military promotion coaching online?

Yes. ACSIS offers both in-person and online coaching UK-wide so you can access support wherever you serve.

Promotion in the Armed Forces is about more than time served. It is about leadership, clarity of purpose, resilience under pressure and the ability to embody the values of your service while preparing for greater responsibility.

At ACSIS Life Coaching, we help service personnel across the Army, Royal Navy, Royal Marines and RAF prepare for promotion with tailored coaching that draws on lived military experience.

Our lead Armed Forces coach, Sam Kinsey-Briggs, progressed from Army Private Soldier to Royal Navy Captain. She now works with the Defence People Team and has sat on and chaired numerous promotion boards. Sam knows exactly which boxes need to be ticked, how boards read your paper, and what behaviours senior selectors look for on a report.

Balancing Career and Personal Life While Preparing for Promotion

Promotion affects every part of your life. Many people struggle to balance career demands with family, wellbeing and personal growth. ACSIS helps you build Clarity, Courage and Confidence so you can push for promotion while staying grounded and healthy.

With your permission and submission, we can review previous reports and promotion board feedback. We turn that evidence into a focused plan that builds strengths, addresses gaps and prepares you for the next board with confidence.

Promotion in the Royal Navy

Core Values: Commitment. Courage. Discipline. Respect for Others. Integrity. Loyalty.

Advancement in the Royal Navy requires professional competence, sound judgement and leadership by example. Sam has serves as a Royal Navy Captain, so she understands naval expectations first hand.

How ACSIS helps Royal Navy sailors and officers:

Strengthen communication, decision making and command presence

Clarify promotion requirements and readiness markers for your branch

Perform with confidence during boards and reviews

Align personal goals with a sustainable long term naval career

Promotion in the Royal Marines

Core Values: Courage. Excellence. Integrity. Self-Discipline. Humility.

Royal Marines promotion demands resilience, humility and leadership in the toughest conditions.

How ACSIS helps Royal Marines:

Define purpose and direction that match Corps standards

Build resilience strategies for high pressure roles and deployments

Develop the courage to lead under scrutiny

Use feedback to grow into credible, trusted leaders

Promotion in the British Army

Core Values: Courage. Discipline. Respect for Others. Integrity. Loyalty. Selfless Commitment.

In the Army, promotion means leadership in action. It is about initiative, teamwork and performance under pressure.

How ACSIS helps Army soldiers and officers:

Gain clarity on career goals and align them with Army values

Build courage to step into command and responsibility

Develop confidence for boards and assessments through realistic practice

Strengthen personal resilience and maintain balance at home and work

Promotion in the Royal Air Force (RAF)

Core Values: Respect. Integrity. Service. Excellence.

RAF promotion is based on technical mastery, performance and leadership potential that lifts others.

How ACSIS helps aviators and officers:

Identify leadership strengths and growth areas with clear actions

Build confidence in leadership and decision-making

Align career planning with your values and the RAF values of service and excellence

Maintain resilience and balance for sustained high performance

Why Work with ACSIS for Military Promotion Coaching

What makes ACSIS different is lived experience and board insight.

Sam Kinsey-Briggs has travelled the path from private soldier to senior officer. She has sat on and chaired promotion boards and now supports people across Defence through the Defence People Team. She understands how selection is made, how evidence is weighed, and how potential is assessed.

Identify and Overcome Limiting Beliefs

We help you uncover the thoughts that quietly hold you back and replace them with a mindset built for growth.

Build Unshakable Self-Belief

Through personalised exercises and structured goals, we show you how to develop inner strength that does not crumble under pressure.

Communication Coaching

Confidence is not only about how you feel but how you express yourself. We guide you in becoming clear, assertive and engaging in any setting.

Develop Military Resilience

Life throws challenges. Our coaching equips you with the same resilience strategies used in the military so you can recover fast and stay on track.

Accountability and Progress

We do not just inspire you once. We keep you accountable and focused so your confidence continues to grow session by session.

Let us help you:

Gain clarity on your promotion pathway and the evidence you must show
Develop courage to face boards and challenges with calm focus
Build confidence grounded in preparation, rehearsal and feedback
Protect balance in your personal life while progressing your career

This is not surface-level motivation. This is growth that builds the foundation for everything you want to achieve.

Book Your Free Discovery Call

If you are preparing for promotion in the Army, Royal Navy, Royal Marines or RAF, ACSIS Life Coaching will help you align with your service values, strengthen your leadership and prepare with clarity, courage and confidence.

👉 Book your free discovery session with ACSIS today

👉 www.acsis.co.uk | ✉ contact@acsis.co.uk

ACSIS Life Coaching:

Coaching that meets you where you are.

Growth that carries you where you want to go.

Frequently Asked Questions: Military Promotion Coaching

1. How do I get promoted in the British Army?

Demonstrate Army values through consistent performance and credible leadership. ACSIS helps you prepare your evidence, practise board interviews and align your leadership style to Army expectations.

2. What does the Royal Navy look for in promotion candidates?

Competence, integrity and leadership by example. With experience to Captain and time on boards, Sam helps sailors strengthen leadership, clarify requirements and perform under pressure.

3. How can Royal Marines prepare for promotion?

Focus on excellence, humility and self-discipline under stress. Coaching builds resilience, sharpens judgement and prepares you to lead confidently in demanding contexts.

4. What do I need to focus on for RAF promotion?

Technical performance, leadership potential and service minded excellence. We identify strengths and gaps, build decision making confidence and align your plan to RAF values.

5. Can ACSIS review my reports or board feedback?

Yes. With your permission, and if you provide them, we can review previous reports and promotion board feedback. We then create a targeted plan that addresses gaps and amplifies your strongest evidence.

6. Can I access military promotion coaching online?

Yes. We offer in person coaching around the London area and online sessions UK wide so you can access support wherever you serve.

ACSIS